via ted.com
“People think that design is styling. Design is not style. It’s not about giving shape to the shell and not giving a damn about the guts. Good design is a renaissance attitude that combines technology, cognitive science, human need, and beauty to produce something that the world didn’t know it was missing.”
— Paola Antonelli
s a m h o c h b e r g - m e t i c u l o u s l y r a n d o m i z e d 